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SR DIR, COMMUNICATIONS
Job Title: SR DIR, COMMUNICATIONS
Job Code: 5648
FLSA: E
Job Level: J1
Revised Date: 09/01/2024
Supervisory Responsibility: Yes
General Description of the Job Class
The Senior Director of Communications provides leadership and direction to DUHS clinical and business entities on strategic internal communications operations (planning and implementation), brand communications, business continuity communications, employee engagement, community outreach and organizational change management.
As a member of the DUHS communications team reporting to the AVP of Communications, the senior director plays an important role in sharing our Duke Health story and bringing our commitment to compassionate care to life across multiple audiences, stakeholder groups, community partnerships and channels.
Duties and Responsibilities of this Level
Develop, direct and implement communications strategies for specific content areas throughout Duke University Health System. Provide strategic communications counsel to senior leaders on health system initiatives and key priorities.
Responsible for building out internal communication channels that support the hearts and minds of team members across a spectrum of job classifications and role responsibilities; channels include newsletters, leader messaging, social media, town halls, videos, digital content, and others.
Direct and supervise systemwide communications team to effectively align processes and content management strategy.
Direct the creative and production aspects of all audio, video and written forms of communication for specific areas. Develop and coordinate the production and dissemination of information pertinent to health system and entity leadership and staff through various media.
In partnership with communications leadership team, direct content planning, cadence and channels to ensure messaging is consistent and distributed to the right audience, in the right channel, at the right time.
Represent communication strategies with Duke University Health System communication leaders.
Writes, edits, reviews and enhances communications materials including presentations, Intranet content, newsletters, video scripts and executive messaging.
Provide communication leadership with hospital leaders during severe weather and emergency events.
Provide coaching, career development, creative resources for entity communicators through influence and collaboration in a direct report and dotted line organizational structure.
Work in collaboration with entity and university colleagues, partners, and stakeholders to ensure an integrated, effective approach across all communications strategies, plans, and deliverables.
Serve on various committees and attends professional meetings as appropriate to help gather content to better tell the Duke University Health System story.
Perform other related duties incidental to the work described herein.
Required Qualifications at this Level
Education
Work requires communication, analytical and organizational skills generally acquired through completion of a bachelor's degree program in Journalism, Communications, English or a related discipline. A Master's degree or commensurate experience in healthcare or community-based organizations is preferred.
Experience
Work requires ten years experience in writing, public relations, communications or a related discipline.
OR AN EQUIVALENT COMBINATION OF RELEVANT EDUCATION AND/OR EXPERIENCE.
Degrees, Licensure, and/or Certification
Accredited in Public Relations preferred.
Knowledge, Skills, and Abilities
Excellent writing, communication, and presentation skills a must.
Must be highly organized and show attention to detail.
Ability to inspire confidence, earn trust and collaborate in a way that builds stakeholder relationships supporting communications campaign implementation.
Distinguishing Characteristics of this Level
N/A
The intent of this job description is to provide a representative and level of the types of duties and responsibilities that will be required of positions given this title and shall not be construed as a declaration of the total of the specific duties and responsibilities of any particular position. Employees may be directed to perform job-related tasks other than those specifically presented in this description.
Duke University is an Equal Opportunity Employer committed to providing employment opportunity without regard to an individual's age, color, disability, gender, gender expression, gender identity, genetic information, national origin, race, religion, (including pregnancy and pregnancy related conditions), sexual orientation, or military status.
Duke aspires to create a community built on collaboration, innovation, creativity, and belonging. Our collective success depends on the robust exchange of ideas-an exchange that is best when the rich diversity of our perspectives, backgrounds, and experiences flourishes. To achieve this exchange, it is essential that all members of the community feel secure and welcome, that the contributions of all individuals are respected, and that all voices are heard. All members of our community have a responsibility to uphold these values.
Essential Physical Job Functions
Certain jobs at Duke University and Duke University Health System may include essential job functions that require specific physical and/or mental abilities. Additional information and provision for requests for reasonable accommodation will be provided by each hiring department.