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DEPARTMENTAL WEB ADMINISTRATOR
Job Title: DEPARTMENTAL WEB ADMINISTRATOR
Job Code: 2793
FLSA: E
Job Level: 12
Revised Date: 11/05/2002
Job Family: JF 08
Occupational Summary
Perform a variety of technical and creative duties for web site management using an array of graphics software applications, techniques and tools to design and produce high quality web pages for the Department.
Work Performed
Responsible for managing the content and web presence as well as the Departmental employee intranet and act as liaison for content residing on these sites.
Adhere to Duke branding and standards as related to the copy portion of the style guide and provide training and assistance on issues regarding content to providers of content as needed.
Gather web site material from a variety of sources as well as editing, proofing and posting said material content. Write and/or procure from available sources web site content related to news, research, events, recruitment, Department calendar and activities postings.
Ensure that all web site content is uploaded to the site on a timely basis, refreshed and updated according to the content schedule and that information and its design flow adheres to branding specifications and is conducive to a user friendly find/view pattern.
Evaluate all content for its value in search engine optimization according to key word frequency, key word density, formatting, etc.
Ensure overall integrity of web sites through constant review of content and by troubleshooting errors.
Provide additional services as requested including, but not limited to management of the secure department intranet for posting of financial and professional general information.
Act as the lead person for the web content by providing oversight to multiple division web sites including graphics and content.
Act as departmental liaison to other departments as it relates to web issues.
Evaluate new content for industry accuracy, brand/voice consistency, spelling and grammatical correctness.
Act as liaison to obtain clearance on copyrighted material ensuring all issues are resolved and no PHI is available or collected on any portion of the sites.
Research information/best practices that enhance the value of the web site. Work to keep the sites up to date with branding standards and available technologies. Effectively manage, warehouse and catalog all web site content assets.
Develop and report access statistics from the web sites for evaluation to managers and aid in interpreting results and impact on individual divisions.
Maintain responsibility for overall navigational design of the web sites and provide technical support to divisional content providers in the design of divisional web sites.
Perform other related duties incidental to the work described herein.
Required Qualifications at this Level
Education/Training
BA or BS in journalism, marketing, English, graphic design or related field.
Experience
A minimum of 2 years applicable experience required.
Graphic experience or background preferred. Proficiency with PC based environment in all Microsoft office products, HTML, Dreamweaver, Java Script, Acrobat, and some type of image editing product (Photoshop, etc.).
Skills
N/A
The intent of this job description is to provide a representative and level of the types of duties and responsibilities that will be required of positions given this title and shall not be construed as a declaration of the total of the specific duties and responsibilities of any particular position. Employees may be directed to perform job-related tasks other than those specifically presented in this description.
Duke University is an Affirmative Action/Equal Opportunity Employer committed to providing employment opportunity without regard to an individual's age, color, disability, gender, gender expression, gender identity, genetic information, national origin, race, religion, sex, sexual orientation, or veteran status.
Duke aspires to create a community built on collaboration, innovation, creativity, and belonging. Our collective success depends on the robust exchange of ideas-an exchange that is best when the rich diversity of our perspectives, backgrounds, and experiences flourishes. To achieve this exchange, it is essential that all members of the community feel secure and welcome, that the contributions of all individuals are respected, and that all voices are heard. All members of our community have a responsibility to uphold these values.
Essential Physical Job Functions
Certain jobs at Duke University and Duke University Health System may include essential job functions that require specific physical and/or mental abilities. Additional information and provision for requests for reasonable accommodation will be provided by each hiring department.
