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EXEC DIR, NEWS & COMMUNICATIONS
Job Title: EXEC DIR, NEWS & COMMUNICATIONS
Job Code: 3777
Job Level: 16
Revised Date: 02/01/2014
Job Family: JF 28
This position is responsible for the day-to-day news operation management of the Office of News & Communications, this includes but is not limited to, coordinating a comprehensive and diversified medial relations program, coordinating the editing of all external news articles, and providing strategic communications advice to faculty and administration. In addition, this position assists the associate vice president of news and communications with all ONC operations and represents the office in most situations when the AVP is unavailable.
Manage the day-to-day news operation of the Office of News & Communications (ONC), including supervising a staff of professional journalists responsible for providing news and information to print and broadcast media, and assist the associate vice president of news and communications in such duties as may be assigned or delegated or, in the absence of the AVP, assume his/her duties and responsibilities.
Coordinate the daily operations of a comprehensive and diversified media relations program to publicize the university, its programs, activities, faculty, students, staff and strategic priorities. This includes developing and writing news releases, media advisories, news tips and other materials for the news media.
Coordinate the editing of all external news articles written by ONC staff as well as by writers from all other university departments (except those about science and research), and oversee the distribution of these articles to targeted lists of local, national, international reporters in both the mainstream media and on newer platforms. Respond to requests for information from university, local, national and international media.
Serve as a point person withthe news media during university emergencies, which may include (but are not limited to) weather events, police incidents or institutional crises.
Help coordinate ONC interactions with other offices involved in student communications, employee communications, development communications and other areas of institutional importance.
Coordinate with ONC's social media and video teams, and with colleagues across the institution, to integrate conventional media relations with new online/multimedia platforms.
Provide strategic communications advice to the faculty and administration; plan, promote and implement an ongoing media training program for faculty and others. Solicit and edit opinion pieces written by faculty and distribute them to selected newspapers nationwide. Consult with faculty, deans and administrators on university activities and programs, including publicizing and promoting their activities to the news media.
Coordinate daily office activities, including the scheduling of vacation, to ensure proper distribution of assignments and adequate staffing. Organize an after-hours phone schedule to ensure media can reach ONC around the clock. Supervise interns, and coordinate a communications internship program with North Carolina Central University and/or other institutions.
Ensure institutional communications policies are current and appropriate and are implemented by communicators and others across the campus.
Perform other related duties incidental to the work described herein.
The above statements describe the general nature and level of work being performed by individuals assigned to this classification. This is not intended to be an exhaustive list of all responsibilities and duties required of personnel so classified.
Required Qualifications at this Level
Work requires analytical, organization and advanced communication skills generally acquired through completion of a bachelor's degree program.
Work requires eight years experience in communications such as newspapers, radio, television, public relations, and at least three years of institutional communications experience at a university or similar organization.
The intent of this job description is to provide a representative and level of the types of duties and responsibilities that will be required of positions given this title and shall not be construed as a declaration of the total of the specific duties and responsibilities of any particular position. Employees may be directed to perform job-related tasks other than those specifically presented in this description.
Duke University is an Affirmative Action/Equal Opportunity Employer committed to providing employment opportunity without regard to an individual's age, color, disability, gender, gender expression, gender identity, genetic information, national origin, race, religion, sex, sexual orientation, or veteran status.
Duke aspires to create a community built on collaboration, innovation, creativity, and belonging. Our collective success depends on the robust exchange of ideas-an exchange that is best when the rich diversity of our perspectives, backgrounds, and experiences flourishes. To achieve this exchange, it is essential that all members of the community feel secure and welcome, that the contributions of all individuals are respected, and that all voices are heard. All members of our community have a responsibility to uphold these values.
Essential Physical Job Functions
Certain jobs at Duke University and Duke University Health System may include essential job functions that require specific physical and/or mental abilities. Additional information and provision for requests for reasonable accommodation will be provided by each hiring department.