Duke Job Postings
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MANAGER, SOCIAL MEDIA
Job Title: MANAGER, SOCIAL MEDIA
Job Code: 1048
Job Level: 14
Revised Date: 05/01/2019
Job Family: JF 28
Supervise Duke's official social media accounts, content strategy and online media relations outreach, using (but not limited to) platforms such as Facebook, Twitter and Pinterest. Work with students, faculty, staff, freelancers and others, as appropriate, to generate online and social media content and reach desired audiences.
Coordinate and lead the digital and social media presence for undergraduate admissions, including but not limited to website posts, student blogs and social media accounts.
Supervise and coordinate a digital and social media fellow position in Office of News and Communications, teams of student interns in both offices and others as appropriate.
Set standards and ensure they present stories, photographs, video and other content regularly and professionally to advance university goals.
Track and coordinate social media activities across the university, providing recommendations and leadership on using these tools effectively.
Analyze social media trends and track new technologies.
Identify and pursue opportunities for the university to syndicate social media content beyond its own platforms to reach wider audiences.
Serve as a spokesperson for Dukes digital and social media activities and project its leadership in this arena.
Provide training opportunities for faculty, students and staff.
Support university-wide online projects, live events and strategic initiatives, both in Durham and internationally.
Advise senior officials and assist with crisis communications.
Supervise and post regularly to Dukes social media site and maintain a campus-wide social media directory.
Maintain university social media guidelines and brand standards.
Required Qualifications at this Level
Work requires communications, analytical and organizational skills generally acquired through completion of a Bachelor's degree program.
Work requires a minimum of four years direct experience managing digital and social media in a sophisticated and complex organization that has a strong external presence. Ability to both manage and create content in various formats and media.
The intent of this job description is to provide a representative and level of the types of duties and responsibilities that will be required of positions given this title and shall not be construed as a declaration of the total of the specific duties and responsibilities of any particular position. Employees may be directed to perform job-related tasks other than those specifically presented in this description.
Duke University is an Affirmative Action/Equal Opportunity Employer committed to providing employment opportunity without regard to an individual's age, color, disability, gender, gender expression, gender identity, genetic information, national origin, race, religion, sex, sexual orientation, or veteran status.
Duke aspires to create a community built on collaboration, innovation, creativity, and belonging. Our collective success depends on the robust exchange of ideas-an exchange that is best when the rich diversity of our perspectives, backgrounds, and experiences flourishes. To achieve this exchange, it is essential that all members of the community feel secure and welcome, that the contributions of all individuals are respected, and that all voices are heard. All members of our community have a responsibility to uphold these values.
Essential Physical Job Functions
Certain jobs at Duke University and Duke University Health System may include essential job functions that require specific physical and/or mental abilities. Additional information and provision for requests for reasonable accommodation will be provided by each hiring department.